entrop_iaDr. Alexis Acuña

Services

Neuromarketing

Customer-product experiences and cognitive validation for product launches.

Who it's for

Ideal for businesses and marketers

Format

Experiment design, focus-group selection, delivery of results and recommendations.

Expected results

  • A defined product
  • Specific recommendations
  • Customer projections

We validate

We measure your audience's real brain response to:

Ads

How well your advertising captures and holds attention.

Packaging

Reaction to your packaging before launch.

Colors

Which palettes trigger the intended emotional response.

UX

Real friction and cognitive load when using your product.

Landing page

Where attention drops off on your sales page.

Pareja participando en una sesión de neuromarketing
What a session looks like
Stimulus: ad, packaging, or pageBrain response per participant

Illustrative depiction of a focus-group session with EEG recording. Not real data.